Liberdy is a project that develops the Data Management Platform (DMP), which is based on a decentralized blocking technology, and will allow users to earn rewards for using their personal data for advertising purposes. Given the fact that user data is not considered a "commodity", it does not allow them to be part of one ecosystem. In turn, advertisers suffer from lack of reliable data. These problems make the ecosystem ineffective. Liberdy plans to use the decentralization and transparency of blocking technology and General Data Protection Regulations (GDPR).
First of all, we will understand what is GDPR. In translation to Russia - General Regulations on Data Protection - adopted by European Union Regulation no. 2016/679. According to Wikipedia data, Resolution strengthens and unifies the protection of personal data of everyone from the European Union, and also extends to the export of data from the EU. The core of this resolution is to provide citizens with control of their personal data and to simplify the regulatory framework for international economic relations by integrating regulations within the EU.
How will this be realized? Liberdy has developed a decentralized platform based on blockbuster technology that will manage user data, verify its reliability, and protect it.
Liberdy Data Platform is a platform that will be responsible for importing data, management, interaction between users and data sales to advertisers.
Liberdy APP is an application that will manage user interaction with Liberdy Data Platform, and is responsible for downloading, extracting and verifying data. This app will also be a wallet that lets you manage user balances, tokens, and gifts.
Request - in translation into Russian means - request. Segmented on demand data will be sold to various AdTech industry organizations.
Users will receive their rewards depending on the level of interaction with the Liberdy platform and community. They will be divided into two categories:
Basic users - will be able to share their data, available in services like Google, Facebook, Amazon with advertisers on an ongoing basis. The rewards they will receive when selling the information segment, which they enter. Within the scope of the company's targeting opportunities, they will be offered discounted products through extended cash-back services.
Power users are users who are ready to provide the most accurate and confirmed data. Their profits will be registered in an automated service, which will provide on demand information from all sources supported by GDPR. Such users receive more targeted ads, because they offer accurate and detailed information about themselves.
Advertisers will purchase information directly from the Liberdy platform. All transactions will be fixed in the block, and smart contracts will ensure acceptance of appreciation by users of the purchased segment. In addition, advertisers will be able to run various Rebate and Cashback campaigns for the target audience.
Next, I will briefly describe the project team:
Coby Ram, CEO - a man with a great entrepreneurial experience. Previously, he was one of the founders and CEO of Vexigo, which is currently sold to the giant NASDAQ. He holds various managerial positions. In addition, he holds a degree in computer and mathematics technology at Ben-Gurion University. He also held the position of Vice President for Business Development Civcom, co-founded and Vice President of Business Development at Anywhere Technologies Ltd.
Next, I will briefly describe the project team:
Coby Ram, CEO - a man with a great entrepreneurial experience. Previously, he was one of the founders and CEO of Vexigo, which is currently sold to the giant NASDAQ. He holds various managerial positions. In addition, he holds a degree in computer and mathematics technology at Ben-Gurion University. He also held the position of Vice President for Business Development Civcom, co-founded and Vice President of Business Development at Anywhere Technologies Ltd.
Dig Rosen, CMO is a professional in business development and marketing. Having 15 years experience in leading global companies, whose revenue is increasing thanks to the experience of Gali. Managed sales departments, accounts, and company marketing teams in the advertising and gaming business. Thanks to him, Liberdy received an invaluable experience in successful online marketing and ad placement strategies.
Anton Suslovov, an economist is an expert in business economics. Has 24 years experience in financial analysis, investment projects, and business development. A professional in computer technology. Having Austrian economic specialization. The spirit of social interaction networks, cognitive science and artificial intelligence.
Dr. Anna Becker, Chief Scientist - holds a PhD in Artificial Intelligence from the Israeli Institute of Technology. He is the founder and CEO of Sherpa, a financial services company, providing data, technology, and advanced services for commercialization. Previously, he was the general director of Vito Trading, founder and president of Strategy Runner, provider of online financial programs.
Now let's move on to the advisor:
Shir Hassin, Chairman - Internet entrepreneur literally from school. The last 8 years he has been building advertising campaigns in the field of mobile technology, video and publishing under the auspices of Media Songo. Co-founder of Songo's office in Israel. General manager. Managed over 100 people, leading to increased profitability and annual revenues of more than $ 50 million. Have extensive experience in online advertising and marketing strategies.
Iri Zohar, a successful serial entrepreneur, is the founder of eXelate, the data management platform sold to Nielson for $ 200 million. Previously, he founded and then sold Ybrand's leading advertising network. A world-renowned expert in online advertising, launching, business modeling, and implementation strategies.
Ram Avissar, adviser - is a crypto-veteran, who since 2013 is considered an angel investor and tech enthusiast. In 2017 he founded Bitsme, an investment banking company specializing in crypto investment and was part of the founding team in famous projects such as CoinDash, Matchpool, Lendoit and others, created their community and marketing structure from the ground up, helping them to launch their own token. Ram is also a certified consultant specializing in round and M & A and CPA financing in Israel.
Now let's move on to the advisor:
Shir Hassin, Chairman - Internet entrepreneur literally from school. The last 8 years he has been building advertising campaigns in the field of mobile technology, video and publishing under the auspices of Media Songo. Co-founder of Songo's office in Israel. General manager. Managed over 100 people, leading to increased profitability and annual revenues of more than $ 50 million. Have extensive experience in online advertising and marketing strategies.
Iri Zohar, a successful serial entrepreneur, is the founder of eXelate, the data management platform sold to Nielson for $ 200 million. Previously, he founded and then sold Ybrand's leading advertising network. A world-renowned expert in online advertising, launching, business modeling, and implementation strategies.
There is currently no detailed information on the implementation of ICO. The number of tokens issued is 1 000 000 000 LIB. Only a few details are known:
Here are our reviews that have ended, and I want to express my opinion. We are dealing with a team of professionals with many years of experience in core business. The idea of the project, the introduction of blocking technology in the online advertising industry is very relevant in our information technology era. Accept ordinary internet users as equal partners and develop incentive systems for them - this is a major step towards improving the effectiveness of advertising. Therefore, I believe that the project has every chance of success.
For more information :
-Website: https://liberdy.io/
-Whitepaper: https://liberdy.io/liberdy-lightpaper.pdf
-Twitter: https://twitter.com/liberdy_
-Telegram: https://t.me/ liberdy-
Bitcountalk: https://bitcointalk.org/index.php?topic=2956533.0
Author: carens
Bitcointalk: https://bitcointalk.org/index.php?action=profile;u=1296141
Eth: 0x9e5C152D04eF2649de36146aFc97919be8C2E3D9
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